FAQ
What is happening with the advertising posters after the end of the campaign?
Advertising posters are property of the client and after the end of the campaign they are returned to the client.
How can we be sure that our advertising posters are on the places that we have chosen?
After the start of the advertising campaign we send pictures of the advertising positions within 3 working days. When the advertising activity is longer than a month, we send a monthly report with pictures to our clients.
How long it takes to prepare and start an advertising campaign?
The time needed to start an advertising campaign largely depends on the volume and the advertising type chosen. For example, for a standard outdoor campaign for small formats in one city is necessary at least one week for preparing and printing of the advertising materials. While for a mega project which is on the territory of the whole country are needed at least 10 days for preparing and printing of the advertising materials.
How many billboards are needed for an outdoor campaign?
Normally, for an outdoor campaign in Sofia city, which targets good coverage are needed between 10 and 15 positions from the standard billboard pizza. Of course, a brand can adopt a good awareness by choosing strategically located positions by size and type according to the individual brand or product.
How long an advertising campaign has to be in order to have an effect?
According statistics, in order to adopt brand awareness at least a month is needed.
Does the rent price include the installing and the dismantling of the advertising posters?
Yes, the price includes initial installing of the poster and dismantling at the end of the advertising period.
From what kind of material are made the advertising posters?
Advertising materials are made from vinyl.
For what period the advertising units can be rented?
The standard advertising period is 14 days. Of course, there are some types of advertising which can be rented for at least 28 days or two standard advertising periods. For example these are the mega boards, the billboards on the highways etc.
What kind of advertising units includes “outdoor advertising”?
The outdoor advertising is quite a various media channel. Out of the standard forms of outdoor such as billboards, it also includes advertising on roof tops, mega boards on walls, as well as many other non-standard advertising units.
